iPhone, iPad Games, Apps, Reviews, News Thu, 30 Jul 2015 08:09:28 +0000 en-US hourly 1 Apple posts new iPad TV ad – Make a film with iPad Tue, 24 Feb 2015 07:03:28 +0000 Read More]]> Apple has posted a new iPad television commercial titled “Make a film with iPad”. The ad was first aired during the Oscars night. The advertisement is similar to the previously released ad titled “Make Music with iPad“.

The ad begins with showing a classroom with “Make a film with iPad” written on a blackboard and then goes on to show students preparing and shooting their video projects. Apple’s latest ad features voiceover by Martin Scorsese. Mr. Scorsese is regarded as one of the most significant and influential filmmakers in cinema history.

“Make a film with iPad” features excerpts from Martin Scorsese’s commencement speech to the NYU Tisch School of the Arts Class of 2014.

In addition to posting the new tv ad Apple has also posted videos of students of Los Angeles County High School, featured in the ad, sharing their inspiration and concept behind their video project.

As a disclosure Apple shared that the company provided iPads to the students for the purpose of creating their movies. The students used the iPad to write, produce, shoot, score, and edit their films.

The ad also highlights the apps and accessories the students used during the making of the video. The apps shown in the video include: Final Draft WriterFiLMiC ProGarageBand, and VideoGrade. The students also used the Apogee MiC (available from Apple’s online store) to record high-fidelity dialogues.

Apple’s iOS tv ads have almost always focused on what you can accomplish with the devices rather than talking about the hardware specifications. This contrasts with its competitors ad campaigns that boast about camera megapixels, RAM and processors.

What do you think about Apple’s new iPad tv ad? Let us know what you think in the comments below.

]]> 0 5 Interesting facts you need to know from Apple’s Q1 2015 earnings report Mon, 02 Feb 2015 11:35:58 +0000 Read More]]> Last week Apple Inc. (NASDAQ:AAPL) reported the highest quarterly results in its entire history. AAPL posted record quarterly revenue of $74.6 billion and record quarterly net profit of $18 billion. These figures are certainly very impressive given the fact that every year analysts predict Apple’s doom.

Here are 5 interesting facts to note from Apple’s earnings call.

1. Apple beat every company in the world with the highest quarterly net profit.

Apple’s Q1 2015 net profit was more than any other company in the world. In the top 20 list of highest quarterly net profit Apple is the only consumer electronics company to be featured on the list, others are Oil & Gas companies. Apple is featured 5 times on the same list.

2. Apple made a net profit of $8.3 million every hour this quarter.

When you were happy that you got a good 7 hour sleep on a certain day, Apple earned about $58.1 million in the same amount of time. That’s not bad for a company whose entire product lineup could fit on top of your dinning table.

3. The billionth iOS device Apple sold was a Space Gray 64GB iPhone 6 Plus.

During its earnings call Apple’s CEO Tim Cook announced that on November 22nd the company shipped their 1 billionth iOS device. Apple has saved the billionth iOS device at the Apple HQ in Cupertino.

4. Apple Pay makes up more than $2 out of $3 spent on purchase using contactless payment in the U.S.

Within three months after launch of Apple Pay, the service now supports about 750 banks and credit unions. According to Apple WholeFoods saw a 400% increase in mobile payment since the introduction of Apple Pay.

5. iPad sales slumped this quarter.

While all major product categories grew in revenue and units sold, Apple’s iPad sales figures were lower than expected. In Q1 2015 Apple sold 21.4 million devices compared to 26 in the year ago quarter. Apple introduced the all-new iPad Air 2 and iPad mini however, this did not help Apple is posting record sales for the tablet.

]]> 0 Third party case of rumoured “iPad Pro” again hints at larger iPad Mon, 02 Feb 2015 09:49:17 +0000 Read More]]> Apple is rumoured to be working on a new iPad, popularly being referred to as the “iPad Pro”. This new iPad is expected to be larger that the existing iPad Air 2, featuring a 12.2 inches screen. It is believed that the iPad Pro will not replace the iPad Air however, it will be an addition to the current line-up for tablets offered by Apple.

A larger iPad with a screen size of about 12.2 inches could potentially compete with the MacBook Air. While Apple has never shown any interest in developing a touch compatible version of OS X, it remains unclear if the iPad Pro will run iOS or a modified version of OS X. Apple has been known to be working on screen splitting on iOS and it’s possible that iPad Pro may introduce this feature if it runs iOS.

According to KGI Securities analyst Ming-Chi Kuo, Apple could also be working on a stylus for the iPad Pro which would probably be an optional accessory as opposed to being a required accessory to use the device.

The photo of the purported third-party case of the iPad Pro certainly appears to be significantly larger than the cases of iPad Air 2 and also shows four cut-outs for the rumoured stereo speakers.

Apple’s current line-up of tablets offer both 7.9 inch and 9.7 inch screen options. Making the iPad Pro just larger probably won’t be the only differentiating factor that Apple is looking at. For the “Pro” moniker the company could be looking at offering significant differences to the features of the existing line-up. At this time not much is known about the rumoured device. The new device could feature a more powerful A9 processor and more RAM.

Release date of iPad Pro is being speculated to be sometime this year. Apple is on schedule to release Apple Watch in April. So we can expect an Apple media event in September / October.

What do you think about the possibility of the iPad Pro. Will you buy one based on the features being rumoured? Let us know what you think in the comments below.

]]> 1 iPad mini with Retina Display New Technical Specifications Revealed Wed, 13 Nov 2013 17:16:31 +0000 Read More]]> iPad min retina display apps

The smaller 7.9 inch tablet from Apple, iPad mini with retina display went on sale at Apple’s retail stores on Tuesday. Due to tight supply and high demand Apple offered the device exclusively via personal pickup.

This allows customers who purchase the new tablet from Appel’s online store to pick up the device from a retail store of their choice. Sales of iPad mini with retina display are expected to be made available by other means as soon as supply catches up with the demand.

New product launches from Apple often exceed the company’s expectation in terms of demand however for iPad Air launch the models were available for online purchase and for walk-in customers.

iPad mini with Retina display will be available starting today in silver or space gray. iPad mini with Retina display Wi-Fi models will be available for a suggested retail price of $399 (US) for the 16GB model, $499 (US) for the 32GB model, $599 (US) for the 64GB model and $699 (US) for the 128GB model. iPad mini with Retina display Wi-Fi + Cellular models will be available for a suggested retail price of $529 (US) for the 16GB model, $629 (US) for the 32GB model, $729 (US) for the 64GB model and $829 (US) for the 128GB model.

iPad mini with retina display benchmark figures have now been revealed. Benchmark test on GeekBench shows that the dual-core 64-bit A& chip is clocked at 1.29GHz. In comparison, iPhone 5s processor is clocked at 1.30GHz and iPad Air at 1.39GHz.

geekbench score ipad mini retina display

One of the reasons of clocking processor speed below its full potential is often attributed to thermal considerations due to the form factor. Since iPad Air has a larger hardware footprint the same A7 processor used in all three devices is clocked higher than the other two.

Teardown of the iPad mini with retina display by iFixit reveals that the device is a bit thicker than the previous model – with a difference of 0.3mm. The new tablet features a much larger 24.3WHr battery compared to the 16.3WHr in the previous model. High resolution displays drive more power which explains the use of a larger battery.

The high resolution display measures at 326ppi and Apple continues to use displays from LG and Samsung. A7 chip used in iPad mini with retina display is identical to the one in iPhone 5s as opposed to being the same as the one in iPad Air.

ipad mini retina display teardown

As a result of the new hardware upgrades the new iPad mini will now provide unto 4 times CPU performance, 8 times graphics performance and continues to provide a full 10 hour battery life.

Are you going to purchase the new iPad mini with retina display? Let us know what you think in the comments below.

]]> 0 Live Video Coverage of New iPad Keynote Event Tue, 22 Oct 2013 17:04:00 +0000 Read More]]> October Event 2013

Apple’s iPad media event has just gone live. The company will be providing a live video coverage of the new iPad keynote event. The event is being held at the Yerba Buena Center for the Arts in San Francisco.

Apple CEO, Tim Cook, will take the stage to announce new product launches and updates for this year before we enter the holiday season. The email invite sent out to the media suggests that the company will “cover” many product announcements.

Rumors and reports published in the past provide enough evidence to expect new iPad 5 (fifth gen) and second gen iPad mini. We could also get new Haswell MacBook Pro models, final release of Mac OS X Mavericks, new iLife and iWork software updates and more.

iPad 5 is widely expected to feature a thinner and lighter design inspired by the advancements made with iPad mini. Hardware specifications are expected to include new 64-bit A7 chip, improved camera and possibly new Touch ID sensor.

There have been many conflicts reports about a second gen iPad mini with retina display. It is unclear if Apple will introduce the new smaller iPad with a high resolution display.

During WWDC Apple showcased a sneak peek at the new Mac Pro. Apple could use today’s event to announce shipping date for the high end Mac for the professionals.

This year Apple is offering a live video feed of the iPad launch event. Live video stream of the event is available on Apple’s website. In order to view live video streaming of the October iPad event you’d require Safari 4 or later on OS X v10.6 or later, Safari on iOS 4.2 or later. Streaming via Apple TV requires second- or third-generation Apple TV with software 5.0.2 or later.

]]> 1 New iPad Launch Event Preparations at Yerba Buena Center (Photos) Sat, 19 Oct 2013 18:36:36 +0000 Read More]]> ipaddecorations

Apple recently sent out media invites for the new iPad launch event scheduled for October 22nd. The company is busy making preparations for the iPad event decorating the venue with huge posters resembling the invite.

This year Apple is expected to announce new iPad 5 and second gen iPad mini alongwith other product updates. The theme of the fall event is “We still have a lot to cover.” It doesn’t give us much insight into what the company has in store for us however, based on many analysts reports and rumors published in the past we certainly have a fair idea of what to expect.

yerba buena iPad fall event

The company has a history for fine tuning their products to perfect and have a certain penchant for making products thinner and lighter. Fifth gen iPad is widely expected to shed some weight it put on during its third iteration. In addition to losing some weight it will also become smaller with thinner bezel. In the past, when announcing iPhone 5 Apple in its advertisements asked how can a phone become larger yet lighter and thinner.

new iPad launch event

Second gen iPad mini is rumored to feature retina display. The smaller tablet from Apple has the same resolution as an iPad 2. iPad mini is the only iOS device that doesn’t ship with a high resolution model. Even though many rumors have suggested that we might get a high resolution display some analysts have expressed doubt over cost and product rates.

The fall event is also expected to feature OS X Mavericks, MacBook Pro, Mac Pro and other product updates as well.

{Images via Apple Spotlight and MacRumors}

]]> 0 Photo of iPad 5 Bezel and Digitizer Appear Online? Sat, 01 Jun 2013 15:58:53 +0000 Read More]]> ipad 5 digitizer

New photo of iPad 5 bezel and digitizer have appeared online again. has published new image that appears to be of the upcoming fifth-generation iPad. This is not the first time we are seeing these images. The rumor mill in the past has leaked photos that claim to be of Apple’s next gen tablet.

The upcoming iPad 5 is expected to receive a new design similar to the iPad mini. Recent rumors and leaked images all suggest that iPad 5 will get a “narrower” bezel. The photo above was published to a Photobucket account, it shows the bezel and ribbon cable of the digitizer of the rumored fifth-gen iPad.

Apple announced the fourth-gen iPad and iPad mini in October last year and it’s likely that the company will announce the new iPad during the same time frame this year. While recent leaks all point to new hardware design for the next iPad however, the authenticity of the photo is difficult to establish.

Product leaks have become fairly common for Apple since the iPhone 4, even as Tim Cook last year during All Things D suggested he wanted to double down on product leaks, it is still an issue for Apple. With leaks about upcoming products the sales of Apple’s existing product line up take a huge hit which has been evident in Apple’s annual financial report following any major product launch.

{via MacRumors}

Update : has revealed that the photo above is of an iPad mini part taken from a Chinese part vendor.

]]> 0 Apple Reduces Prices on Refurbished 2nd and 3rd Generation Cellular iPad, Ahead of Next Gen Refresh Thu, 25 Apr 2013 13:16:05 +0000 Read More]]> Apple Reduces Prices on Refurbished 2nd and 3rd Generation Cellular iPad

With rumors about a new second generation iPad mini, as well as an iPad 5, it is no surprise that Apple and authorized retailers are lowering prices on the tablet. On Tuesday, Apple cut prices on refurbished 2nd generation and 3rd generation cellular iPads, offering up to a $50 discount on the WiFi+Cellular models.

The reduced price comes just as rumors about the iPad 5 are beginning to heat up, and customers are beginning to expect a new full-sized iPad with a design similar to the current iPad mini. In early April, a refurbished iPad 2 was priced at $399, but with the discount is brought down to $349. This means that customers will be able to enjoy a total savings of $180.

If customers purchase a 32GB or a 64GB model, the iPad 2 Wi-Fi + 3G is available for $429 and $529, while the 32GB and 64GB models of the 3rd generation iPad Wi-Fi + Cellular are priced at $499 and $579, respectively. This is a bargain, when considering that each of the iPads will come with a standard 1 year warranty, which will cover any damage or defects caused by the company’s manufacturing process. Apple is not offering any discounts on the WiFi versions of the 2nd and 3rd generation iPads, which remain priced at $319 for the 16GB iPad 2 and $379 for a 16GB third generation iPad.

Apple’s refurbished devices are required to pass a series of stringent checks, in order for the company to ensure that customers receive a device that is fully operational. Each defective device that is refurbished receives a new shell and a new battery. The only remaining pieces of the older device are the cameras, chips, etc. Essentially, customers are receiving a brand new device, with the same 1 year standard warranty as a new iPad at a discount.

By reducing prices, Apple is likely clearing out stock before the iPad 5 arrives, which will eventually will also be sold as refurbished. It is unclear if Apple plans to reduce prices on the refurbished iPad mini prior to a refresh, however, there is some time left as the new model isn’t expected until the September timeframe.

{Via MacRumors}

]]> 2 5th Generation iPad Production to Begin in July / August Timeframe Sun, 14 Apr 2013 17:49:48 +0000 Read More]]> 5th Generation iPad

Rumors surrounding the 5th generation iPad have been around the web for several months now, with claims that the refreshed iPad would carry a design similar to the current iPad mini. On Tuesday, Digitimes reported that Apple will begin production of the 5th generation iPad during the July / August timeframe.

This means that the 5th gen iPad release date would likely occur in the Fall, similar to the 4th generation and the iPad mini which were released last Fall. The timeframe for the 5th generation iPad reportedly comes from Taiwan-based supply chain makers, who are likely working on the device. With 3 iPads released in 2012, one in March and two in November, it makes sense that Apple would wait a full year before releasing a new iPad.

The 5th gen iPad is expected to carry the thinner and lighter design of the iPad mini, meaning a thinner bezel and color mixtures of White / Silver and Black / Slate. It is also possible that Apple would release a new A8 chip and perhaps a new 8 megapixel camera, currently included on the iPhone 4S and the 5.

{Via MacRumors}

]]> 0 Best Buy Lowers Price of iPad 3 by 30 Percent Ahead of New iPad Release Date Sun, 07 Apr 2013 14:47:40 +0000 Read More]]> Best Buy Lowers Price of iPad 3

A number of retailers are lowering prices on Apple’s iPad lineup, suggesting a possible refresh in the near future. Apple is expected to announce the release date for a brand new iPad 5 with a design similar to the current iPad mini. The company is also expected to release an iPad mini with a Retina Display, among other features. On Wednesday, Walmart lowered the price of the iPad mini to $299, offering customers a reasonable discount and matching the price of the iPad with that of the new fifth generation iPod touch.

Now, Best Buy appears to be following suit, lowering prices on older models of the iPad, specifically the third generation iPad by up to 30 percent. This means that a 16GB WiFi model will now be only $315, as opposed to the same model from Apple, which is currently being sold as a refurbished unit for $379. However, the Richfield, Minnesota based company is restricting the discount to in-store pickup only and the selection of devices is different for each location.

This likely means that the company may have a limited supply of third generation iPads and is looking towards a possible refresh. Overall, customers who purchase the older model will be able to buy a full sized iPad, running the same A5 processor as the current iPad mini, and a Retina Display as well. In terms of price, with Best Buy’s discount, the purchase is not bad for customers who don’t care for yearly software and hardware upgrades.

{Via MacRumors}

]]> 0 16GB WiFi iPad mini now for $299 at Walmart Thu, 04 Apr 2013 14:40:06 +0000 Read More]]> 16GB WiFi iPad mini

With the web abuzz with rumors of a new iPad 5 with an iPad mini-like design and even a redesigned mini with a Retina Display, retailers are beginning to slash prices on the device. On Wednesday, Walmart began selling Apple’s iPad mini for $299, marking one of the first price drops for the device since its release.

The $299 price point is only available for the 16GB WiFi iPad mini and is the same price that Apple is currently selling its refurbished units for. The iPad mini, from both Walmart and Apple still come with the Cupertino company’s standard 1 year warranty on all of its products and accessories. However, if the iPad mini is purchased from Walmart, the customer will be receiving a new device, as opposed to Apple’s refurbished units.

If a customer decides to partake in this deal, they may go through the in-store pickup process, giving them the option reserve a device online and then pick up in the store. It also appears that the “ship to home” option is also available, even though it was not when the deal originally went up. It is unclear if other retailers will begin to lower prices on Apple’s iPad. However, if other retailers do decide to follow suit with Walmart’s discount, it may be very soon, especially since Apple is expected to introduce a new lineup of iPads in the next several months.

]]> 1 Apple’s New iPad TV Ad ‘Hollywood’ Mon, 04 Mar 2013 14:11:12 +0000 Read More]]> Apple iPad TV Ad Hollywood

During the Academy Awards on Sunday night, Apple aired a new iPad TV ad called, ‘Hollywood’. The new ad focuses entirely on movies, movie production, and also shows clips from popular American movies such as Back to the Future, Apollo 13, Indiana Jones and the Temple of Doom.

‘Hollywood’ is structured the same way as the last set of ads that were released for the iPad, called ‘Alive’ and ‘Together’. The new ad scheme showcases some of the over 300,000 apps available for the iPad, with ‘Hollywood’ using the words ‘Lights’, ‘Camera’, and ‘Action’ to describe the apps.

Some apps shown in the ad include, Apple’s iMovie for iOS, the iTunes Store, Polaroid, Apple Maps, and Bad Robot Production’s Action Movie FX. Interestingly, Bad Robot Productions is a film and television production company owned by American producer and director, J. J. Abrams.

{Via MacRumors}

]]> 0 iPad 5 Case Shows Slimmer Design, Relocated Mic, Consistent with iPad Mini Design Fri, 01 Mar 2013 17:07:03 +0000 Read More]]> iPad 5 Case - Touch Reviews

Rumors about Apple working on an iPad 5 with an iPad mini style design have been on the web for several weeks now. However, images of a purported iPad 5 case, based off of recent rumors suggests that the updated version of the current 9.7” tablet will carry a slimmer and lighter profile as well as a thinner bezel.

The “iPad 5” case, which was created by Apple accessory manufacturer MiniSuit shows what appears to be a thinner and flatter design, similar to the rear shell of the current iPad mini. The company notes that they created the case based on specs that they received from reliable sources.

In the images of the iPad 5 case, there appears to be a hole directly in the center of the case, suggesting that Apple may have relocated the mic from the top of the iPad (where it is now) to the backside. The back of the iPad is a more convenient location, easier to build and picks up sound when talking on FaceTime or recording video.

With the iPad 5, Apple is expected to retain the same 9.7” screen, while reducing the bezels as on the iPad mini. Apple may also have to rearrange the internal components and put in smaller chips and processors in order to make the device thinner than the current generation.

It is unclear when Apple plans to announce the release date for the new iPad 5 or even the rumored iPad mini refresh, however, it is likely that the 9.7” tablet will arrive anytime between March and October of this year. Prior to this timeframe, case manufacturers will begin to develop cases based entirely on speculations and rumors. Although Apple does release the specs after releasing the device, a number of case manufacturers generate more income by selling cases on the first official day an iPad is available.

{Via MacRumors}

]]> 1 Apple Inc. (AAPL) Launches 128GB iPad Tue, 05 Feb 2013 18:55:01 +0000 Read More]]> 128GB iPad

Last week Apple Inc. (AAPL) announced that it would be offering a new iPad model with more storage. Today AAPL began offering the 128GB iPad on its online store with shipping estimate as 1-3 business days.

The higher capacity iPad is available in WiFi and WiFi + cellular models. The cellular models will be available with AT&T, Sprint and Verizon. 128GB WiFi costs $799 and WiFi+Cellular costs $929. Both versions carry $100 premium which is consistent with Apple’s existing pricing strategy for the iPad.

Apple announced the 128GB iPad on January 29, 2013 via a press release and highlighted the importance of offering twice the storage of the 64GB version. With more and more apps being available for the iPad, more flash storage would allow users to work with larger files and photos.

At a price of $929 for the WiFi + Cellular model the pricing is just $70 less than the entry level MacBook Air. With apps AutoCAD, iWork, iLife and many more available on the App Store users can create more content on their tablet. The new model would also help Apple push the profit margins.

Apple has been struggling with supply constraints, which affected both the new iMac and the iPad mini. During the earnings call Tim Cook noted that Apple could have pushed more iMac sales if the supply constraints would have not affected the launch. It will be interesting to see if Apple will be able to manage the supply for its new launches and push for higher sales figures.

]]> 0 Apple Inc. (AAPL) iPad mini Shipping Estimates Improves to 1-3 Days in US Apple Store Mon, 04 Feb 2013 15:48:49 +0000 Read More]]> iPad mini shipping

Last week, Apple Inc. (AAPL) shipping estimates for the iPad mini dropped to 3-5 days in the U.S Apple Store. Now, the iPad mini’s shipping estimates has once again improved to 1-3 days in the U.S store. The estimates have been slowly improving and customers will now have an iPad mini order fulfilled, shipped, and delivered in under a week.

Other online Apple Stores around the world are also experiencing improvements in their shipping estimates, coming in at 3-5 business days. Apple’s European store had a two week wait for an iPad mini, which has since improved to 3-5 days.

The introduction of a smaller iPad has proved to be successful for Apple. It is a direct competitor to all the e-readers available in the market. By launching a smaller tablet Apple aims to capture every segment of the tablet market. Even though the iPad mini is an expensive product when compared to other smaller tablets available, consumers continue to pay premium for seamless integration of hardware and software services.

Apple experienced supply constraints for the iPad mini which caused a backlog of orders, and as a result, a very long wait time. Apple noted that it expects the supply to catch up to demand by the end of March. Supply constraints were caused in part by the iPad mini’s G/F2 (DITO) thin-film display technology, which is also rumored to be used in the new iPad 5 (fifth gen).

{Via MacRumors}

]]> 0 ‘iPad 5′ to Use iPad mini Technology for ‘Thinner and Lighter’ Design Sun, 03 Feb 2013 18:32:34 +0000 Read More]]> ipad mini tv ad

The web has been abuzz for the past several weeks, with reports suggesting that Apple is looking to release a thinner and lighter iPad 5. Earlier this week, photos of what was claimed to be the iPad 5 (fifth generation iPad) surfaced, with what appeared to be a nearly identical albeit larger body.

Now, a new report from Digitimes claims that Apple will be adopting the same G/F2 (DITO) thin-film display technology currently in use in the iPad mini for the upcoming refresh of the full-sized iPad. Digitimes also claims that the new displays would come from a mix of different suppliers.

The supply chain for Apple’s next-generation 9.7-inch iPad will be similar to the iPad mini’s, with Japan-based Nitto expected to supply thin-film materials and Nissha Printing touch screen modules, noted the sources. Taiwan-based TPK will be responsible for the device’s lamination while LG Display (LGD) and Sharp will provide panels.

It is likely that by ordering displays from a number of different suppliers, Apple can avoid supply constraints as with the iPad mini and delays in the event that one of the suppliers had issues with production. Supply constraints on the iPad mini, which were related to this display technology have since been resolved, however, it is unclear if the suppliers will run into further issues producing displays for a larger sized screen.

However, in the photos released earlier, the claimed fifth gen iPad appeared to be smaller than the current full-sized model, so it is unclear exactly what Apple plans to do to address any potential display issues.

{Via MacRumors}

]]> 9 iPhone 5S with Updated Rear Camera and iPad mini Release Expected in October Mon, 28 Jan 2013 13:43:54 +0000 Read More]]> iPhone 5 TV Ad Orchestra Turkey

According to iLounge’s Jeremy Horowitz, Apple is looking to make some changes to its upcoming lineup of iOS devices, including an updated rear camera on the rumored next gen ‘iPhone 5S’ as well as a new iPad mini release. The iPad mini refresh is expected to release this October, just in time for the 2013 holiday season and around the same timeframe as the full-sized iPad refresh.

The iPhone 5S is still months away from mass production, but our source suspects that the star feature will be an upgraded rear camera—perhaps featuring Sony’s 13-Megapixel sensor, plus the aforementioned flash upgrade—along with a processor bump. Current prototypes are codenamed N51 and N53, with July mentioned as the target date.

Horowitz notes that “trusted sources” have provided information about the refreshes and have even supplied product code names. Code names are used during testing and development, prior to any naming of the device such as the iPhone 5 or iPhone 5S.

The sources note that the product code name for the refreshed iPad mini is J72 while the iPhone 5S is J85. Apple’s iPad mini is expected to retain the same form factor, and gain a Retina Display and perhaps a better camera system. In order for Apple to add a Retina Display to the iPad mini without sacrificing the thin design, the company will likely switch to the use of a IGZO display as rumored in the past.

This would allow the Cupertino company to retain the thin form factor of the current model and add in the Retina Display at the same time. This may also be a reasonable move for the iPhone as well, particularly for future generations which will be expected to be thinner. Despite iLounge’s claims that the iPad lineup will see refreshes in October which are in line with other credible sources.

{Via MacRumors}

]]> 3 Sharp Reducing Fourth Gen iPad Display Production Due to iPad mini Popularity Tue, 22 Jan 2013 06:23:03 +0000 Read More]]> New iPad and iPad mini

Apple’s iPad mini has been around for several months, and with device consistently increasing in popularity, it is no surprise that part productions for the device have also increased. According to a report from Reuters, Sharp is reducing the production of the 9.7” displays for the fourth generation iPad, due to the popularity of the iPad mini.

This production is reportedly in response to a shift in demand from the full-sized iPad to the mini after a slowdown in late 2012. Two sources who reported to Reuters noted that 9.7” displays have “fallen to a minimal level” at the company’s Kameyama plant in Japan.

The sources didn’t say how much of the slowdown was due to seasonal changes in demand or consumers opting for the smaller iPad mini and were unable to characterize Apple’s overall tablet sales.

Apple has already experienced a whirlwind of negativity and has seen a decline in its stock price after the web became abuzz with reports that the company was cutting iPhone 5 orders due to weak demand for the product. Despite these reports being reiterated by many major news outlets, a number of other analysts have negated these claims in support of the iPhone 5.

With reduced production of the fourth gen iPad displays, it is possible that the Cupertino company is looking to release a newer model, likely with a different type of screen. This may be the first time that Apple includes an IGZO display in its iPad, as previously reported. KGI securities analyst, Ming-Chi Kuo has mentioned that Apple’s next iPad will be significantly lighter and thinner. The ‘iPad 5’ may include a better screen, updated cameras, and a faster processor.

{Via AppleInsider}

]]> 1 Fifth Gen iPad 5G and Second Gen iPad mini to Launch in March? Thu, 17 Jan 2013 18:44:03 +0000 Read More]]> New iPad and iPadmini

Apple will reportedly be refreshing the iPad twice a year now, with the lineup consisting of both the full sized iPad and the iPad mini. Brian White of Topeka Capital Markets is suggesting that industry sources are pointing to launch of both the fifth generation iPad 5G and the second generation iPad mini in March. The conclusion was made by White after CES 2013 in Las Vegas from January 8-11.

The fifth generation iPad is likely to retain similar internals, but would be updated with an all new design, one similar to the one on the current iPhone 5. This may include the new slate/black and white/silver designs as well as the crystalline diamond cut edges which gives the device the “continuous” look, with the glass and aluminum meshing together. The iPad mini, which already has the latest design may retain its current form factor, however, it may be upgraded with the same A6 chip in the iPhone 5 and perhaps an 8 megapixel camera.

It is unclear if Apple will include the Retina Display in the iPad mini as that would mean a slight increase in thickness to house a bigger battery, although if the company switches to an IGZO display, it would not have to sacrifice thickness. White also previously claimed that Apple is looking to introduce new iPhones this summer in multiple colors and sizes. The credibility of these rumors remain unclear.

{Via AppleInsider}

]]> 5 Apple Airs Two New iPad mini TV Ads, ‘Books’ and ‘Photos’ Fri, 16 Nov 2012 19:51:50 +0000 Read More]]> ipad mini tv ad

Apple has aired two new iPad mini television ads in the United States, highlighting the iPhoto app on the full sized iPad and iPad mini as well as iBooks on both devices. During the iPad mini media event, Apple played and later aired the first iPad mini ad, called ‘Piano’. The new ads, called ‘Photos’ and ‘Books’ very cleverly show the similarities between the fourth generation iPad and iPad mini, and shows the mini as a fully capable device.

The first ad, ‘Books‘ focuses specifically on iBooks, and shows the full sized iPad and iPad mini opening books with different titles, showing the difference in size between the two devices. However, Apple specifically chooses book pairings that show the distinction between each device, including titles such as: The Sun Also Rises and The Valley of the Moon; East of Eden and How the West Was Won; and, Moby Dick and Gone Fishing.

This shows how Apple focuses on displaying the iPad mini as a full iPad experience with all of the same features of a full sized device. The ad ends with pages of a book being flipped while a person holds the iPad mini in one hand followed simply by the words, ‘iPad mini’.

The second ad called ‘Photos’ shows the full sized iPad next to the mini, the same way as the previous ad, but this time shows off the iPhoto for iOS application. The ad shows both iPads running the app and syncing up the same photos, with one half on the full sized iPad and the other on the iPad mini while classic song, Two of a Kind by Bobby Darin and Johnny Mercer plays in the background.

Apple cleverly signifies the power and similarity of the iPad mini to the full sized iPad entirely through the song and several pictures on the screen, going back to its strategy of letting the device speak for itself and not focusing on technical details.

{Via MacRumors}

]]> 0 Apple Inc. (AAPL) Sells 3 Million iPads in Three Days Tue, 06 Nov 2012 19:24:10 +0000 Read More]]> iPad mini pricing

Apple Inc. (AAPL) began selling its new iPad mini and the 4th generation iPad just last week and has already sold a record three million iPads in three days. According to Apple, this number is double the previous first weekend record of 1.5 million Wi-Fi models sold for the third generation iPad this past March.

Apple noted in the press release for the record announcement that the WiFi+Cellular versions of the iPad mini and the 4th generation iPad would be available in several weeks, in the US and numerous other countries. Apple CEO Tim Cook seemed optimistic about the new iPad mini and commented on the sale of the iPad mini and fourth generation iPad.

Customers around the world love the new iPad mini and fourth generation iPad. We set a new launch weekend record and practically sold out of iPad minis. We’re working hard to build more quickly to meet the incredible demand.

The iPad mini, with a new 7.9 inch screen, FsceTime HD camera and LTE wireless is setting up to be a big hit for Apple in the market, and the company will likely continue to sell more in volume as the holiday season approaches. Apple retail stores and the online store have been trying to keep up with demand for the iPad mini for the past several days, and will likely continue to sell them in record numbers for several months until the demand evens with the supply.

{Via Apple PR}

]]> 1 iPad mini features Advanced Software To Detect and Prevent Unintended Touch Thu, 25 Oct 2012 16:15:16 +0000 Read More]]> iPad mini Advanced software

Apple introduced the new iPad mini on Tuesday and already, users are beginning to notice some smarter features that the Cupertino company has included that wouldn’t be available on competing devices. According to the Apple’s iPad mini design website, the company has included advanced software in the iPad mini that detects and prevents unintended touches.

This is just one of the many features on the iPad mini that is not advertised and will quietly assist the user. When compared to the full sized iPad, it is obvious that the bezel on the iPad mini is much smaller and compact in order for the screen to be the focal point of the device. However, with the smaller bezel, it is easy for users to click something they didn’t mean to.

iPad mini is small. But when you use it, it doesn’t feel small. That’s because it’s designed to give you the maximum amount of screen in the minimum amount of space. To achieve that, we had to rethink the relationship between the screen and the overall shape of the product. iPad has symmetrical bezels around all of its edges. But for iPad mini, we reduced the width of the bezels on two sides of the display. So although the screen is smaller, it’s even more prominent.

Rethinking the screen meant we also had to rethink the software behind it. iPad mini intelligently recognizes whether your thumb is simply resting on the display or whether you’re intentionally interacting with it. It’s the kind of detail you’ll notice — by not noticing it. And it’s a great example of how Apple hardware and software work together to give you the best experience possible.

This feature is likely similar to the feature included on OS X, which allows a user to swipe two fingers and access Notification Center. With all of these small but important features, it is also likely that the experience will outweigh the $329 price tag that so many users are complaining about.

{Via iMore}

]]> 2 Apple Introduces 4th Generation iPad, with Lightining Connector, A6X Processor Wed, 24 Oct 2012 18:07:05 +0000 Read More]]> 4th gen iPad A6X

It’s only been 6 months since the introduction of the third generation iPad, and Apple has already introduced a new version of it. On Tuesday, alongside the announcement of the iPad mini, Apple introduced the refreshed iPad, calling it the 4th gen iPad instead.

The 4th generation iPad has been updated with the new Lightning connector currently on the iPhone 5, 4th gen iPod touch, and the new iPad mini as well as a new A6X processor as previously predicted, and FaceTime HD.

Until now, the FaceTime camera on the iPad was the same basic VGA camera that shipped on the iPhone 4, 4S and iPad 2. According to Phil Schiller, SVP of Product Marketing, the 4th generation iPad has expanded LTE support for more carriers around the world as well as faster WiFi speeds, twice as fast as on the third generation iPad.

Pricing for the 4th generation iPad remains the same $499/$599/$699 for the same 16GB/32GB/64GB capacities. WiFi+Cellular versions of the 4th generation iPad also remain the same, coming in at $629/$729/$829 for 16GB/32GB/64GB respectively. The 4th generation iPad will be available in stores and online for sale on November 2nd and is currently available for Pre-Order.

]]> 1 Apple Inc. (AAPL) to Price iPad Mini at $329 for Entry Level Model? Mon, 22 Oct 2012 17:10:02 +0000 Read More]]> iPad mini price

With Apple Inc. (AAPL) “iPad Mini” media event scheduled for October 23rd, reports about pricing for the new device are beginning to appear online. Over the weekend, 9to5Mac reported that the iPad Mini would be priced at around $329 for an entry level WiFi only model. That is a $170 difference from the full sized WiFi only model. According to the report, there will also likely be two higher capacity models, which will be priced at $429 and $529 respectively.

As with the full sized iPad, a $130 premium will also be applied for Cellular models of the iPad Mini, boosting the prices to $459/$559/$659. Apple is widely expected to unveil the smaller 7.85 inch version of the iPad at the event, which is also expected to arrive with the new Lightning connector, alongside a tweaked full sized iPad, a 13 inch Retina MacBook Pro, and perhaps even updated models of the iMac and Mac Mini.

With the new iPad Mini set at a lower price, Apple will be able to compete with leading ebook readers such as the Kindle from Amazon. Apple already carries a wide variety of books and publishers through its iBooks service and pairing it with a smaller and slimmer iPad would be optimal for customers looking to read books on their iOS device.

{Via MacRumors}

]]> 0 Apple’s Special Media Event for iPad Mini Scheduled for October 23? Sat, 13 Oct 2012 18:37:18 +0000 Read More]]> iPad mini mockup

On Friday, AllThingsD reported that Apple is planning to schedule a special media event for the rumored “iPad Mini” on Tuesday, October 23rd. The device, which is rumored to carry a 7.85 inch screen will likely feature all of the same cameras as on the iPhone 4S as well as the new Lightning connector for iOS devices and the updated A6 chip.

As AllThingsD reported in August, Apple will hold a special event this month at which it will showcase a new, smaller iPad. People familiar with Apple’s plans tell us that the company will unveil the so-called “iPad mini” on October 23 at an invitation-only event.

That’s a Tuesday, not a Wednesday, so this is a bit of a break with recent tradition. It also happens to be just three days prior to the street date for Microsoft’s new Surface tablet.

According to the report, the event is expected to be held at the Town Hall auditorium at Apple’s headquarters in Cupertino, CA and Apple will likely send out invitations as early as next week. With more and more rumors and images of the iPad Mini surface, it is almost certain that a smaller, cheaper, and lighter iPad is on the horizon. The Loop’s Jim Dalrymple also confirmed the iPad Mini event with a simple “yep” as he has with numerous other Apple product launches in the past.

{Via AllThingsD}

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