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Microsoft has announced that its AI Copilot will soon be leaving WhatsApp, attributing the decision to updates in the messaging service’s regulations. While further details were not provided, it’s clear that behind-the-scenes dynamics are at play.
It was almost inevitable that generative artificial intelligences would be integrated into messaging platforms like WhatsApp. Indeed, ChatGPT and similar technologies quickly made their way onto WhatsApp, allowing users to interact with them directly without the need to download any official app or visit a website. Everything seemed perfect for tech enthusiasts, until a surprising announcement last week by OpenAI.
OpenAI revealed that ChatGPT would be removed from Meta’s platform. In a blog post, OpenAI did not hesitate to point fingers at Meta, stating that the decision was due to a change in WhatsApp’s “policies and terms of use”. OpenAI did not elaborate further, which might have suggested a mere rivalry between the two companies, until Microsoft entered the scene.
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Copilot Also Departs WhatsApp, Meta Cleans House
On November 24, Microsoft also disclosed that its AI Copilot will be exiting WhatsApp. Starting January 15, the same date as ChatGPT, users will no longer be able to converse with Copilot on the WhatsApp platform. Microsoft also cited changes in the platform’s regulations as the reason for its departure.
Upon closer examination, it appears that Meta has actually prohibited companies that offer an AI product from accessing WhatsApp’s API, essentially barring them from using the messaging service as a gateway to their users. This regulation specifically targets large enterprises like OpenAI, Microsoft, and Perplexity, rather than smaller businesses that might offer a chatbot to their customers.
In essence, it’s quite evident that Meta is taking steps to tidy up. Whether it’s for their own AI, due to confidentiality reasons, or simply out of rivalry remains to be seen.
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