iPhone, iPad Games, Apps, Reviews, News Thu, 30 Jul 2015 08:09:28 +0000 en-US hourly 1 Apple Watch ‘Spring forward’ media event all set to go live Mon, 09 Mar 2015 15:18:31 +0000 Read More]]> Apple is holding a special ‘Spring forward’ live media event today starting at 10 a.m. PDT at the Yerba Buena Center for the Arts in San Francisco. Live stream of the media event will be available on Apple’s website and Apple TV. The event is expected to be mostly about Apple Watch announcements relating to its availability, pricing, apps and battery specifications. Some rumours have suggested that the company could also announce new Retina MacBook Air later today.

‘Spring forward’ banners have been put up at Yerba Buena Center for the Arts ahead of todays media event. The banners show the same Apple logo that was sent in the invite. Some onlookers also noticed an additional temporary building being constructed which is believed to be Apple Watch demo area. The temporary structure was seen guarded by security staff at all times.

Spring forward Apple Watch Event

Apple Watch Demo Area Live Event Spring forward

Apple is expected to announce Apple Watch launch date for the U.S. alongside a few other chosen countries. We know that the Sport model will cost $349 however, the price for the Apple Watch and Apple Watch Edition has been unknown all this while. According to John Gruber of Daring Fireball here’s what the Apple Watch pricing could be:

Apple Watch Sport (all colors, with Sport Band): $349/399
Apple Watch, steel, Sport Band: $749/799
Apple Watch, steel, Classic Buckle: $849/899
Apple Watch, steel, Milanese Loop: $949/999
Apple Watch, steel, Modern Buckle (38mm only): $1199
Apple Watch, steel, Leather Loop (42mm only): $1299
Apple Watch, steel, Link Bracelet: $1499/1599
Apple Watch, space black steel, Link Bracelet: $1899/1999
Apple Watch Edition, Sport Band: $7499/7999
Apple Watch Edition, Modern Buckle (38mm only): $9999
Apple Watch Edition, Classic Buckle (42mm only): $10,999

According to another rumour Apple’s new SVP of Retail and Online sales Angela Ahrendts and SVP of Design Jony Ive collaborated to transform Apple retail stores to create new shopping experience for customers coming in to buy the company’s first wearable device. It is possible that Ahrendts makes her first appearance on stage to talk about the state of Apple retail.

Visit Apple’s website to live stream the media event. What are your expectations from today’s event? Do you think Apple will announce the Retina MacBook Air or new Apple TV? Let us know what you think in the comments below.

A photo posted by Dieter Bohn (@backlon) on

]]> 0 Third party case of rumoured “iPad Pro” again hints at larger iPad Mon, 02 Feb 2015 09:49:17 +0000 Read More]]> Apple is rumoured to be working on a new iPad, popularly being referred to as the “iPad Pro”. This new iPad is expected to be larger that the existing iPad Air 2, featuring a 12.2 inches screen. It is believed that the iPad Pro will not replace the iPad Air however, it will be an addition to the current line-up for tablets offered by Apple.

A larger iPad with a screen size of about 12.2 inches could potentially compete with the MacBook Air. While Apple has never shown any interest in developing a touch compatible version of OS X, it remains unclear if the iPad Pro will run iOS or a modified version of OS X. Apple has been known to be working on screen splitting on iOS and it’s possible that iPad Pro may introduce this feature if it runs iOS.

According to KGI Securities analyst Ming-Chi Kuo, Apple could also be working on a stylus for the iPad Pro which would probably be an optional accessory as opposed to being a required accessory to use the device.

The photo of the purported third-party case of the iPad Pro certainly appears to be significantly larger than the cases of iPad Air 2 and also shows four cut-outs for the rumoured stereo speakers.

Apple’s current line-up of tablets offer both 7.9 inch and 9.7 inch screen options. Making the iPad Pro just larger probably won’t be the only differentiating factor that Apple is looking at. For the “Pro” moniker the company could be looking at offering significant differences to the features of the existing line-up. At this time not much is known about the rumoured device. The new device could feature a more powerful A9 processor and more RAM.

Release date of iPad Pro is being speculated to be sometime this year. Apple is on schedule to release Apple Watch in April. So we can expect an Apple media event in September / October.

What do you think about the possibility of the iPad Pro. Will you buy one based on the features being rumoured? Let us know what you think in the comments below.

]]> 1 WWDC 2013 iOS 7 Live Keynote Event Video Stream Available Mon, 10 Jun 2013 16:56:32 +0000 Read More]]> WWDC iOS 7 Live Keynote Event Video Stream

Apple’s WWDC 2013 keynote event will go live today at the Moscone West convention center in San Francisco. Tim Cook, Apple’s CEO, will kick off the event with a keynote presentation at 10 AM Pacific Time.

At this years Worldwide Developers Conference Apple will unveil iOS 7 and the next major release for OS X. A live video stream of the keynote event will be available at Apple’s website and requires Safari 4 or later on Mac OS X v10.6 or later; Safari on iOS 4.2 or later. The company has added a new section for streaming via Apple TV and requires second- or third-generation Apple TV with software 5.0.2 or later to stream the event.

iOS 7 will be the first release that has been developed under the leadership of Jony Ive, SVP of Industrial Design, as Apple fired Scott Forstall allegedly over Apple maps fiasco and an internal divide over the skeuomorphic design elements. In addition to a redesign iOS 7 is expected to open new API’s for developers giving more control over features and could also introduce AirDrop for iOS to make sharing between iOS devices easier.

No details have been available about what’s new in OS X. Apple usually previews new version of OS X earlier in the year however, it is believed that the company had to pull engineers from OS X team to work on iOS 7.

Banners for iOS 7 and OS X suggest a clean and flat design for the upcoming update. Apple is expected to release the software updates later this fall. Apple’s online store is down at the time of writing which suggests that the rumors about possible MacBook Air and MacBook Pro models could turn out to be true.

What are your expectations from this years keynote event? Let us know what you think in the comments section. To watch the live keynote event visit Apple’s website.

]]> 2 WWDC 2013 Keynote To Feature Launch of Next Gen MacBook Pro Models? Mon, 29 Apr 2013 15:26:31 +0000 Read More]]> new 13 inch MacBook Pro Retina Display

Apple’s WWDC 2013 keynote event will kick off on June 10 where the company is expected to preview OS X 10.9, iOS 7 and now according to a new report we may also see next gen MacBook Pro models. The company in the recent years has used WWDC as a platform to showcase the latest advancements in its software and has made efforts to schedule hardware announcement events separately.

KGI Securities analyst Ming-Chi Kuo in his report about Apple’s WWDC 2013 mentions that the company will introduce new models of MacBook Pro and MacBook Air that will be based on Intel’s latest Haswell processors. Kuo also believes that Apple will continue to offer non-Retina MacBook Pro models which is contrary to the claims made earlier.

Contrary to our previous projection, we now think Apple will continue to make the MacBook Pro alongside the MacBook Air and Retina MacBook Pro because the 13” MacBook Pro remains the most popular product in the MacBook line. Also, there is still demand in emerging markets, where Internet penetration isn’t advanced, for optical disk drives.

Kuo is his predictions for WWDC 2013 notes that updated non-Retina MacBook Pro models could ship “very soon” after WWDC but, the new Retina-MacBook Pro models may ship at a later date.

MacBook Air lineup is also expected to be refreshed however, the analyst believes that we may not see a Retina MacBook Air just yet and cites “cost, thickness and production concerns” as the top issues.

{via MacRumors}

]]> 1 Apple Inc. (AAPL) Launches 128GB iPad Tue, 05 Feb 2013 18:55:01 +0000 Read More]]> 128GB iPad

Last week Apple Inc. (AAPL) announced that it would be offering a new iPad model with more storage. Today AAPL began offering the 128GB iPad on its online store with shipping estimate as 1-3 business days.

The higher capacity iPad is available in WiFi and WiFi + cellular models. The cellular models will be available with AT&T, Sprint and Verizon. 128GB WiFi costs $799 and WiFi+Cellular costs $929. Both versions carry $100 premium which is consistent with Apple’s existing pricing strategy for the iPad.

Apple announced the 128GB iPad on January 29, 2013 via a press release and highlighted the importance of offering twice the storage of the 64GB version. With more and more apps being available for the iPad, more flash storage would allow users to work with larger files and photos.

At a price of $929 for the WiFi + Cellular model the pricing is just $70 less than the entry level MacBook Air. With apps AutoCAD, iWork, iLife and many more available on the App Store users can create more content on their tablet. The new model would also help Apple push the profit margins.

Apple has been struggling with supply constraints, which affected both the new iMac and the iPad mini. During the earnings call Tim Cook noted that Apple could have pushed more iMac sales if the supply constraints would have not affected the launch. It will be interesting to see if Apple will be able to manage the supply for its new launches and push for higher sales figures.

]]> 0 Apple Inc. (AAPL) Launches 2012 Holiday Gift Guide, Features iPad Mini Fri, 16 Nov 2012 20:03:39 +0000 Read More]]> Apple Holiday Gift Guide

Apple Inc. (AAPL) has officially begun its sales for the holiday season, introducing this year’s Holiday Gift guide. AAPL creates a Holiday Guide every year, and rounds up a list of products and accessories from both Apple and other companies that would make good gifts for the holidays.

The company updated its online store with the new 2012 Holiday Gift Guide, putting the iPad mini at the top of the list under “iPad Gifts”, likely because of its lower cost, which would be perfect for parents looking to spend less this holiday season. Other products in the holiday gift guide include the iPhone 5, iPod touch, iPod nano, full-size iPad, Apple TV, and MacBook Air.

All of these products were upgraded at different times in the year, the first time in over 2 years that all of the company’s product were refreshed with a new model, including the full sized iPads record two refreshes in one year. Apple is just beginning to introduce deals for the holiday season, as the company will also reduced prices for its lineup for Black Friday on November 23rd.

Last year, Apple offered $101 off of all of its Mac products, except the Mac mini, as well as $41-$61 off on the iPad, over $21 off of the iPod touch, and $11 off of the iPod nano.

Apple will likely do the same price discounts for this year’s lineup, but may not include the iPad mini as part of the iPad discounts because of its lower than average cost.

{Via MacRumors}

]]> 3 Firmware Update Activates Power Nap Feature in Mid-2011 MacBook Air Fri, 27 Jul 2012 18:06:54 +0000 Read More]]> Power Nap Mac OS X Mountain Lion

Apple’s next version of OS X, Mountain Lion came out early Wednesday, adding over 200 new user features including Messages, Notification Center, Notes, and iCloud. Alongside some of the iOS like features introduced in the update, Apple also released a new feature via a firmware update in OS X 10.8 called Power Nap. PowerNap was previously announced at Apple’s WWDC 2012 and allows any Mac running the feature to receive email, update software, and syncing the calendar while the computer is sleeping.

Apple released a support document, highlighting the full abilities of OS X Mountain Lion. Full features of the update include: Syncing Mail, Calendar, Contact and Reminders as well as downloading software updates and Time Capsule backups. The Power Nap feature is currently only available on Mid-2011 Macbook Air and beyond as well as the new 2012 Retina MacBook Pro, both of which operate on SSDs (Solid State Drive).

Flash storage is a requirement for the feature as it can operate faster and more efficiently, using less power. The update was brought to 2011 MacBook Air via a firmware update and is expected to appear on the Retina MacBook Pro, likely through another firmware update.

{via MacRumors}

]]> 0 Apple Releases ‘Every Dimension’ TV Ad for Retina MacBook Pro Mon, 25 Jun 2012 17:29:10 +0000 Read More]]>

During Apple’s annual WWDC2012 conference, the company introduced the next generation of MacBook Pro. The new MacBook Pro features a retina display, the same type of screen currently found in the iPhone and the new iPad 3 as well as a new thinner design, faster processors and more hard drive space.

Apple recently released a television commercial called “Every Dimension” highlighting the design and screen of the Retina MacBook Pro. The ad shows a Retina MacBook Pro and fast forwards through a series of apps being used on the notebook. The ad then ends with a single line that reads:

The radical new MacBook Pro with Retina display. Innovation in every dimension.

Apple appears to have adopted a similar design for the commercial from the MacBook Air ad after its most recent redesign. The ad uses an all black background and centers the MacBook directly in the middle, and ends with a simple line that describes the product.

The ad aired on a number of channels in the United States, including the NBA Finals which is clearly Apple’s strategy for reaching a wide range of customers. The Retina MacBook Pro is currently available in the Apple Online Store and has a ship time of 3-4 weeks.

]]> 0 Live Coverage : WWDC 2012 Keynote Event – iOS 6, New MacBook and more Mon, 11 Jun 2012 16:56:51 +0000 Read More]]> WWDC2012 Live Keynote Event

Apple’s annual WWDC keynote event will kick off today at 10:00AM as Tim Cook takes the stage to announce the company’s latest products and updates. During this years live keynote event Apple is widely expected to unveil iOS 6, new MacBook Pro models and provide an update on OS X Mountain Lion.

Touch Reviews will be bringing you the All-in-One live feed of the keynote so you can sit back and know what’s the latest without refreshing this page. iOS 6 is the sixth version of Apple’s mobile operating system and is expected to bring many new features and enhancements that could include, deep Facebook integration, updated Siri, iCloud feature update and much more.

While in 2011 Apple’s WWDC keynote event was all about software, this year the company is rumored to introduce new MacBook Pro models and for the first time bring ‘Retina Display’ to the MacBook product line. The new models have been speculated to have design similar to MacBook Air however, the next gen MacBook Pro models could see a significant price increase.

iOS devices contribute towards the largest chunk of Apple’s revenue share so it’s safe to assume that the focus of this years WWDC live keynote event will certainly be iOS 6. During All Things D’s D8 Conference Tim Cook gave subtle hints by saying “stay tuned” when he was questioned about Facebook integration and Siri. So, we can expect those two enhancements to certainly be a part of iOS 6.

You’ll be able to download and stream the keynote soon after the event. What are your expectations from this years event? Let us know in the comments section.

Check back soon for the live coverage.

07:00AM – Hawaii
10:00AM – Pacific
11:00AM – Mountain
12:00PM – Central
01:00PM – Eastern
06:00PM – London
07:00PM – Paris
09:00PM – Moscow
02:00AM – Tokyo (June 12th)

You don’t need to refresh this page! Live updates will appear below:

]]> 7 13.3 inch MacBook Pro Specs Leaked No Retina Display but Includes USB 3.0 Thu, 07 Jun 2012 17:00:44 +0000 Read More]]> MacBook Pro Leaked Specs

Apple has been rumored to release an updated line of MacBooks, most notably the new MacBook Pro, which is expected to take on the thin design of the MacBook Air. On Monday, Chinese forum Weiphone released an image of what appeared to be a specs sticker on the back of a 13.3 inch MacBook Pro box. The image revealed only minor additions to the MacBook Pro line, such as the new 2.5GHz Ivy Bridge processor as well as the new Intel HD Graphics 4000 GPU. The specs also reveal that Apple is adding USB 3.0 for faster charging and data transfers as well as Bluetooth 4.0.

Although there were rumors that the MacBook Pro would be receiving the popular Retina Display, it appears that it will remain at the same 1280×800 resolution. Hard Drive and SuperDrive remain unchanged as well. It is likely that Apple is adding features very slowly so as not to cause any major changes to the operation of the battery in the Macbook. Adding a Retina Display could lower the battery life drastically, as would the addition of more RAM, and a faster HardDrive or SuperDrive.

The authenticity of the image remains unknown, although WWDC 2012 could bring hardware releases alongside a suite of software offerings, such as iOS 6 and perhaps another preview of OS X Mountain Lion. It is unclear if Apple will still be introducing a thinner 17 inch model, as the image only specifies the 13.3 inch model, but remains unknown until final announcement by Apple.

{via MacRumors}

]]> 2 Apple Inc. (AAPL) Rumored to Discontinue 17-Inch MacBook Pro Tue, 24 Apr 2012 19:45:10 +0000 Read More]]>

Apple Inc. (AAPL) MacBook Pro model has been around for quite some time now, serving as the perfect combo between a consumer and pro product, in accordance to the vision of late CEO and Chairman of Apple, Steve Jobs. AAPL introduced MacBook Pro in 2006, and replaced the Powerbook G4, launching the Cupertino company into a wave of success for many years to come.

In recent weeks, rumors have been floating around the web that suggest Apple is going to drastically redesign the MacBook Pro and introduce a design very similar to that of the MacBook Air.

On Monday, Ming-Chi Kuo with KGI Securities, predicted that Apple may discontinue the 17 inch MacBook Pro indefinitely. Kuo noted that declining shipments from Apple were the main cause of speculation. It is very likely that Apple may discontinue the high end Pro, possibly because of the high price tag, and the company’s obsession with making their products thinner and lighter.

Kuo has a solid track record, previously indicating the discontinuation of the 13.3 inch polycarbonate MacBook, which was phased out of Apple’s product line and educational offerings last July. Apple’s redesign of the MacBook Pro, and discontinuation of the 17 inch model shows Apple’s dedication to simplify their product lineup and keeping the original vision for their products, making them more portable without sacrificing usability.

{via AppleInsider}

]]> 5 Apple Inc. (AAPL) to Launch 15 inch MacBook Air in April? Wed, 21 Mar 2012 21:22:27 +0000 Read More]]>

A recent report from ElectricPig claimed that according to a Mac accessory manufacturer Apple Inc. (AAPL) could release a new 15 inch Macbook Air as early as this April.

And what is coming? If you take our source’s word for it, a 15-inch MacBook Air with ports on both sides, no optical drive and no ethernet cable.

While our source wasn’t certain that this would completely destroy the Pro (he also stated that Apple might hold on to the 17-inch model, which would make sense for the sizeable audience of professional editors out there), he was fairly sure that the shakeup will happen in April. To that end, our source’s company’s got its manufacturers on standby to be able to make and ship a new product lineup inside of 90 days.

The source has been rumored to be involved in MacBook Air docking solutions. Rumors about a new MacBook Air model have been around for quite some time. AAPL is also expected to update the processor inside the MacBook Air with the new Ivy Bridge processors. 13-inch and 15-inch MacBook Pro models are expected to shed some weight and thickness and feature the same thin-form factor of the MacBook Air.

Chip availability has been a reason for concern with the MacBooks shipping on time, with Apple unable to finalize their line until Intel provides the new Ivy Bridge platform. It is also unclear as to whether Apple will run traditional mobile chips as found in the current MacBook Pro or ultra low power chip.

If Apple releases a 15 inch Macbook Air in April, the Cupertino company could be looking at boost in sales. The design of Apple’s MacBook line up has stayed virtually unchanged for the past two generations, aside from a minor update to include the Thunderbolt port.

]]> 4 Apple Inc. (AAPL) Highlights ‘iCloud’ in New TV Ad Tue, 28 Feb 2012 19:54:05 +0000 Read More]]>

Apple Inc. (AAPL) recently launched a new TV ad called “Harmony” which in 30 seconds highlights iCloud service for iOS and OS X. AAPL has been posting a series of iPhone 4S ads which show the all-new voice assistant Siri and the much improved camera and now with the latest ad the focus has turned to iCloud.

iCloud automatically stores music, photos, apps, calendars, contacts, documents and keeps all your iCloud enabled devices in sync. When Apple introduced iOS 5 during WWDC 2011 Steve Jobs took to the stage to talk about iCloud and repeatedly said, “it just works”. The new TV ad in a similar theme conveys that iCloud is “Automatic. Everywhere.”

The ad begins with the all-new welcome screen in iOS 5 which gives you an option to use iCloud and then goes on to show an album being purchased on iPhone 4S which then shows up on iPad 2 and MacBook Air. Then photos, calendar, app purchases, contacts update and iBooks are all shown to sync between different devices.

With the introduction of iCloud users can not only keep their iOS devices in sync but can also backup to the cloud, set up the device without connecting to iTunes and with iTunes Match they can upload their entire music library to the cloud.

iCloud is a free service available on devices running iOS 5 or higher however, if you need to add more space for backup then you could purchase additional storage right from your device.

]]> 2 Apple Inc. (AAPL) Next Macbook Air Unlikely to Feature iPad-like ARM Processor Mon, 13 Feb 2012 14:45:48 +0000 Read More]]>

Many claims of an ARM based MacBook Air have been floating around the web since early last year, suggesting that Apple Inc. (NASDAQ:AAPL) is looking to move away from Intel’s processors to something a little bit more unorthodox in desktop and laptop computers.

The ARM processor is the same one used in AAPL’s current iPhone 4S and iPad 2, which use far less power than the average processor and handles memory and app switching without many glitches or errors.

The ARM processor in next Macbook Air could possibly reduce power-requirements, but could experience a severe drop in computing power. CNet reported on a recent interview with Tim Cook and CFO Peter Oppenheimer on Thursday by Citigroup analyst Richard Gardner who addressed the issue regarding an ARM based Macbook Air.

Tim Cook reiterated his view that rapid innovation on the iOS platform (and mobile OS platforms in general) will significantly broaden the use case for tablets, eventually pushing annual tablet volumes above those of traditional PCs. We have wondered whether Apple might offer an ARM-based version of MacBook Air at some point; we walked away from this meeting with the impression that Apple feels iPad satisfies–or will soon satisfy–the needs of those who might have been interested in such a product.

With Gardner’s claims gaining attention around the web and his meetings with Apple executives being taken very seriously, it is safe to say that the iPad will eventually evolve and adapt to handle many functions that the proposed ARM based Macbook Air could.

Rumors since early last year have suggested that the iPad will be gaining a significant upgrade in the coming months. The iPad 3 is expected to receive a higher resolution display, a new A6 chip, and better cameras and is slated for release later this year.

]]> 4 Apple Inc. (AAPL) Confirms Acquisition of Flash Memory Firm Anobit Thu, 12 Jan 2012 21:05:26 +0000 Read More]]> Late Tuesday, Bloomberg reported that Apple Inc. (NASDAQ:AAPL) has confirmed their acquisition of Israeli Flash Memory firm Anobit Technologies Ltd. AAPL did not specify their intent for the purchase or what products the acquisition would affect in their lineup of Mac and iOS devices, however, Apple did release the following statement:

Steve Dowling, a spokesman for Cupertino, California-based Apple, said today that the purchase had been made, while declining to elaborate. The statement confirmed a December report from in the Israeli newspaper Cacalist.

“Apple buys smaller technology companies from time to time and we generally do not discuss our purpose or plans,” Dowling said in a telephone interview.

A credible purchase price has not been revealed, but reports suggest that Apple paid anywhere from $400-500 million for Anobit. It is also reported that Anobit operates key flash memory controllers for the iPad and iPhone. It can be assumed that Apple acquired Anobit for control over the in-house production of iPhone and iPad flash memory.

Apple currently develops its own low power A5 chip in house, but acquires parts from other companies such as Samsung. With Anobit, Apple would have far more control over speed, production, and manufacturing of the flash memory for both iOS devices and Macbook Air.

{via MacRumors}

]]> 0 Apple’s Ultra-Thin 15-inch MacBook Expected in March 2012 Thu, 17 Nov 2011 20:35:03 +0000 Read More]]> Ultra-Thin Apple MacBook March 2012

A recent report published by Digitimes suggests that Apple is working on Ultra-Thin 15-inch MacBook, possibly bringing MacBook Air specs up to the level of a full sized MacBook Pro. The report also suggests that components for the new thin device will begin shipping this month, with the eventual mass production and release of the new MacBook in March 2012.

The MacBook Air was refreshed earlier this year, with minor improvements in processor, graphics and storage upgrades. Apple’s expectations for the MacBook Pro seem very likely to follow in the footsteps of the MacBook Air, switching to the use of an SSD as opposed to the current HDD. This is a very interesting move, particularly because of the various screen sizes that customers will now have access to, having the option to choose between four sizes, 11-inch, 13-inch, 15-inch, 17-inch.

In July, it was reported that Apple was finishing up work on a new 15” MacBook, with following reports in October suggesting that the machine was nearing production. With an Ultra-Thin MacBook, closing in on MacBook Air specs, it is interesting to see whether Apple will elimante any of the four screen sizes, or perhaps one of the MacBook lines altogether.

{via MacRumors}

]]> 1 Apple’s Ultra-Thin 15 inch MacBook Pro to be Available Later this Year? Wed, 27 Jul 2011 12:06:15 +0000 Read More]]> Ultra-thin MacBook Pro

According to a new report published by MacRumors Apple could be working on a 15 inch ultra-thin MacBook Pro model. While the report is not clear whether it would be branded as MacBook Air or MacBook Pro; TUAW claims that it would most probably be a Pro version.

MacBook Air has been a huge success for Apple and the product lineup has been evolving well in terms of price and features. The latest models feature the new Sandy Bridge chips, Thunderbolt technology and even a backlit keyboard. Air is a perfect product for anyone who considers “portability” the most important factor when selecting a notebook.

MacBook Pro models were updated in February to feature new chip and thunderbolt technology too however, the overall design hasn’t seen any changes since the introduction of unibody MacBooks.

Apple has always tried to make its next gen products thinner and more efficient than its predecessor. So, how will Apple change the MacBook Pro lineup? It’s not very hard to guess that the next gen MacBook Pro models could leave behind the optical drive and include flash based memory. This will allow Apple to considerably reduce the thickness and weight of the notebook and even give better performance in tasks like start up and waking from sleep.

MacBook Air now has a large install base and users love the product even though it lacks an optical drive. It’s widely known that Apple considers Air to be the future of MacBooks. As software distribution has become digital for the Mac with Mac App Store and we already buy or download songs from online stores the need for optical drives is greatly declining.

Considering the fact that Air is a successful product it’s very easy to imagine that MacBook Pro without an optical drive wouldn’t be a huge problem. It’s also important to consider that Apple wants to address the “mass audience” and most people would probably have no issues without an optical drive.

With Mac OS X Lion, iCloud and iOS 5 Apple is paving the way for a true digital world where our dependency on physical media is continuing to reduce. Of course MacBook Pro would be able to borrow optical drives of your iMac or you could get an external optical drive.

The new ultra-thin MacBook Pro model could finally bridge the gap between extreme portability and power. Apple can once again prove that thinner, lighter doesn’t mean less-powerful machines and they have already done that with the iPad 2. The new iPad is 33% thinner but still packs in the dual-core A5 chip, two cameras and a gyroscope.

What do you think about the ultra thin MacBook Pro? Would you consider buying a “Pro” product without an optical drive? Let us know what you think in the comments below.

]]> 3 Apple Using SSDs with Different Speeds on New Macbook Air Tue, 26 Jul 2011 19:05:17 +0000 Read More]]> A few months ago, reports indicated that Apple may be using different SSDs provided by both Toshiba and Samsung in their new Macbook Air models. Samsung SSDs read and write speeds are significantly faster than the Toshiba SSDs. 

Users have noticed this change by taking apart particular units that appear to be same physically but run different programs at varying speeds. Taking apart the new MacBook Air reveals Samsung and Toshiba insignia on the SSD.

TLD today released the video above, showing the difference in speed between the two, clearly identifying that the Samsung unit provided much better speed and efficiency.

Jonathan over at TLD discovered a fairly significant discrepancy when benchmarking both MacBook Air models over the weekend. The 128GB Samsung SSD in his 11-inch Air was able to achieve 246 MB/s write and 264 MB/s read speeds. When he switched to the 13-inch model, however, speeds dropped to 156 MB/s and 208 MB/s, respectively, using that notebook’s 128GB Toshiba SSD.

Apple’s dual supplier may propose a problem for future Macbooks and desktops if the company continues to fragment manufacturers. Apple has not yet addressed this issue but will likely begin shipping with one manufacturer or top up speeds on Toshiba’s unit in order to resolve this issue. Perhaps a swap-out at the Apple Store could resolve this issue.

Widespread reports have not yet presented any serious issue with the product other than the speed. Users may not notice the difference in day to day usage but will become apparent during heavy usage and RAM consuming applications.

{via MacRumors}

]]> 0 Apple Releases New MacBook Air and Mac Mini with Mac OS X Lion Preinstalled Thu, 21 Jul 2011 00:59:27 +0000 Read More]]> New 2011 MacBook Air

Last week, rumors and reports from various sources suggested that Apple would be releasing an updated Macbook Air with a faster processor and integrated Thunderbolt technology. On Wednesday, Apple did exactly that and released new Macbook Air models with Sandy Bridge chips from Intel, thunderbolt ports and Mac OS X Lion preinstalled.

The latest Sandy Bridge chips are also included in the new Mac Mini, also introduced today. Both the Macbook Air as well as the Mac Mini retain their original design but get major internal changes as they now support Bluetooth 4.0, a new specification that offers ultra low-power data transfer and has the ability to open the Macs to a variety of new wireless peripheral devices.

Apple also brought back the Backlit keyboard to the Macbook Air, a feature that was in the original but was removed in the Fall 2010 refresh. The Macbook Air and new Mac Mini will be shipping with Mac OS X Lion pre-installed, which also released today alongside the new hardware.

“Portable, affordable and powerful, MacBook Air is the ultimate everyday notebook,” said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing. “MacBook Air features our most advanced technology and is an ideal match for Lion, especially with its new Multi-Touch gestures, full-screen apps, Mission Control and Mac App Store.”

The new Macs join the Macbook Pro with Thunderbolt technology and have the ability to hook up to Apple’s new LCD display

Apple has truly stepped up the game in terms of affordable, portable, and powerful with the latest iterations of the Macbook Air, Mac Mini, and the driving force behind them, Mac OS X Lion.

{via MacRumors}

]]> 0 Mac OS X Lion and New Macbook Air to be Released this Wednesday? Mon, 18 Jul 2011 21:23:23 +0000 Read More]]> AppleInsider earlier today reported that Apple may be set to introduce Mac OS X Lion and the New Macbook Air this Wednesday. Customers have been awaiting the release of both products for many weeks now, and this release would be the exact time frame that Apple pegged for release.

According to people with proven track records who would be in a position to know, the new product launches are set to occur later this week. Specifically, one person said the products would be released on Wednesday at 8:30 a.m. Eastern.

Rumors have also suggested that the new MacBook Air models will contain a minimum of 128 GB solid state drives and 4 GB of RAM, and will also include a return of the backlit keyboard. This will allow Apple to continue their push for more reliable and feature rich portable products.

Apple has also been rumoured introduce new Mac mini and an updated LED Cinema Display. Apple has yet to announce any updates on new products and has not yet updated their website to reflect any new information about Mac OS X Lion or any other hardware refreshes. Stay tuned, we’ll keep you updated.

{via MacRumors}

]]> 1 Apple to release Thunderbolt LED Display During Next Hardware Refresh Mon, 18 Jul 2011 20:54:29 +0000 Read More]]> Thunderbolt LED Display

The web has been abuzz with rumours of new Macbook Air and Mac Pro models. With newly released images on Apple’s website, and some clearing up of part numbers, it is clear that the part number for the Macbook, is actually a part number for a Thunderbolt LED Display.

MacRumors spotted images of the display on Apple’s Online Store, and identified it in the URL as the “MC914″ part that had been previously thought to be a new MacBook.

The display looks identical to those on sale available online and in retail stores, however, the screen depicts promotional images of Mac OS X Lion. The MiniDisplay Port on the back of the LED display will be replaced with a Thunderbolt port and will support up to two displays on one Macbook, enabled with Thunderbolt.

A number of images have also been released, revealing details about Apple’s hardware plans. In the gallery images, a Mac Mini is hooked up to a new LED display, confirming that any new Mac Mini hardware will possibly retain the same form factor. The Mac Pro in the images also shows the same hardware design, although it was rumored to feature a redesign. Apple will continue to use images of the old Mac Pro in promotional galleries, until they update the Mac line and redesign the Mac Pro.

Apple has yet to formally release a statement on any of the promotional images, hardware redesigns, Thunderbolt technology in the LED display, or prices.

Would you buy an LED Display with Thunderbolt technology? Do you think it is worth the money to upgrade?

{via MacRumors}

]]> 2 New Macbook Air to Bring Back Backlit Keyboard? Tue, 12 Jul 2011 19:03:15 +0000 Read More]]> MacBook Air Backlit Keyboard 2011Photo by kimb0lene

With the introduction of the 2010 Macbook Air models, Apple scrapped the backlit keyboards in order to make the device more affordable. The backlit keyboard will reportedly be making a return to the new 2011 MacBook Air, pegged for a Summer 2011 time frame.

A report from AppleInsider mentions that Apple is planning to bring back the back lit keyboards in the imminent refresh.

According to people familiar with the matter, back lit keyboards will join the string of hardware enhancements planned for the new 11.6- and 13.3-inch notebooks, which are also expected to adopt high-speed Thunderbolt ports, an upgrade to Intel’s Sandy Bridge architecture, and possibly high-speed 400MBps flash memory.

With devices like the Macbook Air, Apple customers are consistently looking for improvement, and more features. Users want a reason to upgrade to the latest iteration of the device. Apple knows this, and is giving them what they want. The backlit keyboard gives illumination to the keyboard in the dark and adjusts to the ambient lighting in the room. The feature is currently available in Apple’s Macbook Pro models, the higher end of the MacBook line.

Part numbers of new Macbook Air models have already been released, and Apple has yet to refresh the online store or announce any event. Apple is likely waiting for the release of Mac OS X Lion in order to release the Macbook Airs as a packaged deal.

{via MacRumors}

]]> 2 Apple Retail Stores Preparing for Mac OS X Lion Launch on July 13th? Mon, 11 Jul 2011 15:34:44 +0000 Read More]]> Mac OS X Lion

Reports have been around since early last week that Apple may be prepping its Apple retail stores in order to release Mac OS X Lion later this week. A report from 9to5Mac mentions that Apple is preparing it’s employees for such an event in the stores and to be ready to assist customers with questions they may have. Rumours have pegged Mac OS X Lion for a July 13th release which is usually not Apple-like in terms of major software upgrades.

We’ve heard from a few overseas sources that Apple Retail stores are planning ‘overnights’ on July 13th. Overnights are generally where Apple refreshes store displays and trains up management on new products. Sometimes it is big stuff and sometimes it is insignificant (at least to us).

AppleInsider also reported that there are overnights scheduled for the release and that Apple Store employees are being told to have the RAM upgraded on all Macs in the store, possibly preparing for the imminent July release. Apple is releasing Mac OS X Lion in the Mac App Store, which will be available for $29. This will make it easier for users who do not have an Apple Store in their area and are looking to upgrade.

Apple, alongside the release of Mac OS X Lion may also refresh the Mac mini, MacBook Air and the Mac Pro which are due for refreshes. Apple Store employees may also be urged to extend hours and curb vacations in preparation for the release. Stay tuned, we’ll keep you updated on Mac OS X Lion.

{via MacRumors}

]]> 3 Get Ready for Mac ‘OS X Lion’ Apple Releases GM Seed Fri, 01 Jul 2011 22:17:11 +0000 Read More]]> OS X Lion Mac App Store Download How To Buy

Apple earlier today released Mac OS X Lion GM seed to developers as it prepares for the official launch of the next major software upgrade. The Golden Master seed is the same version which will be made publicly available when the update hits Apple’s Mac App Store for $29.99.

Unlike previous software upgrades Apple will make OS X Lion exclusively available on Mac App Store. The download is expected to be around 4GB so if you’re are on a slower connection you might just have to wait longer before you can actually install the update.

Once Lion is purchased it will appear on your Dock, when you click the icon it will begin the installation process seamlessly. The upgrade will bring over 250 new user features which include but not limited to multi-touch gestures, resume, auto save, versions, air drop and much more.

Developers can download OS X Lion GM build by logging into the developer portal. A developer account is required to install and run this version.

During ‘Back to the Mac‘ event Apple explained that Lion has been inspired by the advancements made on the iPad. Full-screen apps and Launchpad are two such features which almost mimic the way Apple’s tablet works.

The release was expected in July and 9to5 Mac speculates based on rumors and reports OS X Lion could launch on July 14th and further suggests that the updated MacBook Air could also be unveiled on the same day.

Are you excited about Lion? Worried about compatibility with your apps? Let us know what you think in the comments below.

]]> 2 ‘MacBook Air’ Stocks Run Low Ahead of Refresh? Tue, 28 Jun 2011 18:01:05 +0000 Read More]]> MacBook Air Best Buy has stopped shipping ‘Macbook Air’ to customers in anticipation of a refresh. The web is abuzz with news of potential refreshes to the Macbook Air line and what would be introduced in the latest iteration of Apple’s popular computer.

9to5Mac speculates that Best Buy is limiting sales of Macbook Air in order to bring the computers to retail stores only, and limit the constrained product to as few outlets to customers as possible.

This typically means that supplies are so constrained that they have to focus their remaining inventory on their popular physical retail stores. does not provide a date for when they will be shipping the notebooks again, but these types of things are usually indicative of a product refresh.

Rumors suggest that Macbook Air refresh is in the works and Apple is holding the line in order to incorporate Mac OS X Lion. Apple has yet to announce any event, possible release dates, or even a Online Store update. Mac OS X Lion is due for release this Summer, pegged for a late July time frame.

Are you excited about Apple introducing a new MacBook Air soon? Let us know what you think in the comments below.

{via MacRumors}

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