Unbelievable Prime Day Bargain: Kindle Paperwhite Hits Lowest Price Ever, Feels Like Christmas!

All week long, we’re on the lookout for the top Prime Day bargains. Our search includes fantastic discounts on TVs, outdoor gear, and even air fryers. No matter your needs, we have something for everyone.

Yet, the highlight for me has been the incredible deal on the Kindle Paperwhite. Introduced just last year, the Kindle Paperwhite 2024 has already dropped to its all-time lowest price.

The device comes with a 16GB storage capacity, which translates to roughly 15,000 books. Yes, that’s quite extensive. This deal is particularly tempting because it includes 3 months of Kindle Unlimited at no extra cost.

What’s more? Each of the three available colors has been reduced in price, and this offer extends to our readers in the U.K. as well—allowing them to benefit too!

• (U.S.) Kindle Paperwhite 2024 Black: previously $159, now just $124 @ Amazon
• (U.S.) Kindle Paperwhite 2024 Green: previously $159, now just $124 @ Amazon
• (U.S.) Kindle Paperwhite 2024 Pink: previously $159, now just $124 @ Amazon
• (U.K.) Kindle Paperwhite 2024 Black: was £159, now £124 @ Amazon
• (U.K.) Kindle Paperwhite 2024 Green: was £159, now £124 @ Amazon
• (U.K.) Kindle Paperwhite 2024 Pink: was £159, now £124 @ Amazon

• Check out all the Amazon Prime Day deals right now!

Choosing Your Kindle Paperwhite 2024

We awarded the Kindle Paperwhite 2024 an impressive 4.5 stars in our evaluation. Our reviewer, Dave, noted, “If you’re considering buying an e-reader for the first time, I’d wholeheartedly recommend the Kindle Paperwhite.”

Let me assist you in selecting the right model. There are several variations of the Kindle Paperwhite available. As previously stated, this promotion is accessible in both the U.S. and the U.K., allowing readers from both regions to enjoy these significant discounts.

The listed deal price is for the ad-supported version. Yes, it’s true—you need to pay more for a Kindle without ads. As frustrating as this is, it appears to be the new norm with Kindles.

If you opt for the ad-free version, it will cost $144 in the U.S. and £134 in the U.K. If spending an additional $20/£10 is within your budget, then the ad-free model might be the better choice. However, if maximizing savings is your goal, the ad-supported model might be the way to go.

Personally, I tend to ignore the ads anyway. They’re just background noise to me, similar to unavoidable ads on YouTube or during a show on Netflix. I can deal with some ads on my Kindle’s lockscreen—it’s unlikely I’ll be tempted by the advertised products anyway.

After deciding whether to go with the ad-supported or ad-free model, you can choose whether to include 3 months of Kindle Unlimited. Priced at $12/£10 a month, Kindle Unlimited offers unlimited reading for a fixed monthly fee. I would definitely go for the Kindle Paperwhite with Kindle Unlimited.

Given how quickly I go through books, having Kindle Unlimited would be like getting a book for free every month. My friends have been urging me to invest in a Kindle with Unlimited, and with prices like these, it seems almost discourteous not to.

Explore More Prime Day Deals

• Shop Prime Day discounts at Amazon
• YETI promotion: save up to 25%
• Prime for Young Adults: 50% off
• Amazon Haul: deals on Adidas, Columbia, starting at $5
• Lego: offers starting at $8
• Carhartt promotion: items starting at $9
• Amazon devices: starting from $14
• Switch 2: games and accessories starting at $14
• Outdoor String Lights: only $21
• Samsonite: travel essentials starting from $31
• Ninja appliances: deals starting at $44
• TV deals: starting at $69
• Garmin: starting from $149