Kobo Introduces Newspapers and Magazines Now Available on the iPhone and iPad Kobo Reading Apps

Dozens of Popular U.S. and Canadian Publications Now Available for a Free Two Week Trial from the Kobo Store

TORONTO, ON — October 27, 2010 — Kobo, a global eReading service, today announced that a selection of the most popular newspapers and magazines are now available for download with a two -week FREE trial from the Kobo store. Effective immediately, dozens of top U.S. and Canadian publications have been added to Kobo, which currently boasts over 2.2 million eBooks including the hottest new releases, New York Times bestsellers, timeless literary masterpieces and thousands of free titles.

The Kobo Store now offers the following digital publications across select Kobo devices and Apps: The New York Times, The Wall Street Journal, The Scientist, The Seattle Times, Wilson Quarterly, Foreign Affairs, American Scholar, China International Business, Columbus Dispatch , Guideposts, Harvard Business Review, National Review, New York Observer, PC Magazine, Publishers Weekly, Reason, The Christian Science Monitor Daily Briefing, The Nation, Calgary Herald, Edmonton Journal, Montreal Gazette, National Post, Ottawa Citizen, Regina Leader-Post, Saskatoon Star-Phoenix, Vancouver Province, Vancouver Sun, Victoria Times-Colonist, and The Globe & Mail. Kobo will be continuing to expand its newspaper and magazine offering to ensure that we have all the publications that people want to read worldwide.

Delivering on the Kobo promise of providing consumers with a best-in-class eReading experience, Kobo’s newspapers and magazines are formatted to bring publications’ same unique qualities to the digital format. Readers can customize their content by selecting from several text sizes – enabling an optimal and comfortable reading experience. Readers can also now organize select newspapers and magazines, along with their eBooks, on the Kobo Wireless eReader, the iPhone and on the iPad. Reading books and select newspapers and magazines is seamless across devices, as users can pick up where they last left off with Kobo Sync.

“Kobo continues to build on our commitment of making sure that consumers have the best reading experience on any device with the largest selection of content worldwide, ” said Michael Serbinis, CEO of Kobo. “We’ve had tremendous success with eBooks and we’re very excited to expand the Kobo offering to include newspapers and magazines with a two-week free trial, allowing consumers to try first without any obligation. We continue to bring on top publishers to ensure that Kobo’s newspaper and magazine offering meets our customers’ highest expectations.”

The addition of newspapers and magazines allows Kobo customers to purchase their favorite publications through a monthly subscription. Following a two-week free trial – monthly subscriptions start as low as: $13.99 for newspapers and $2.99 for magazines. The current edition of a newspaper or magazine can be immediately added to a customer’s library, and with the subscription, customers will receive wireless delivery directly to their Kobo iPad or iPhone App or their Kobo Wireless eReader. It is so convenient – readers can now get their morning paper delivered right to their Kobo Wireless eReader just in time to enjoy with their morning coffee. The new Kobo iPhone and iPad apps are available for download today from the iTunes App Store. Subscriptions and 2 week free trials can be accessed directly from the iPad, iPhone, and the Kobo Wireless eReader’s onboard store, or from the Kobo Newsstand at www.kobobooks.com.

For more information, visit www.kobobooks.com.

*Pricing and delivery method varies based on the publication.

About Kobo, Inc.

Kobo is a global eReading service backed by majority shareholder Indigo Books & Music, Borders Group, REDgroup Retail, and Cheung Kong Holdings. Kobo believes consumers should be able to read any book on any device. With a catalog of over two million eBooks, and an open platform, Kobo enables retailers, device manufacturers and mobile operators to bring the joy of eReading to customers everywhere. For more information, visit www.kobobooks.com.


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