Apple Planning ‘Transparent’ Retail Stores in France and Switzerland

Nearly Transparent Apple Store Planned For France

Over the last year, Apple has expanded their number of retail stores, including a new Apple Retail Store in the heart of Manhattan, in Grand Central Station. On Monday, ifoAppleStore reported that Apple is planning to open a new ‘Transparent’ retail store in France and Switzerland.

The new Apple Store, reported to be built in the Aix en Provence is planned to be a major architectural accomplishment for Apple, one that closely resembles Apple’s Upper West Side store. The rendering of the images show a mock-up of the store, with what it would look like on an average day with an almost invisible outer wall, showing the tables and display models of iPhone, iPod touches, and iPads set up inside.

The walls and ceiling are expected to be constructed of a special glass, different from the ones currently used, that allow the interior of the store to be entirely visible from a reasonable distance. The retail store located in the south of France has fair weather and a good share of customers walking through the shopping area.

The tourism office located on the south side of Place du General de Gaulle is going to be taken down, and replaced by the proposed Apple Store, which is expected to be open by open by late 2012 or early 2013. Apple’s Stores usually take anywhere from 6-8 months, with planning, construction, and opening, and it is a rather fast pace for any retail establishment.


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