Apple iPhone Developer Clause 3.3.9 iAd Competitive Advantage

Apple was very clear in it’s statement of intent about iAds and iPhone OS 4.0. The company stated that it would not prevent third-parties from providing advert services to developers creating apps for it’s platform. However, taking a closer look at the new iPhone Developer Contract, there is another clause … Read the Full Story →

70% of Apple iPhone App developers heading to Android: AdMob

Admob have carried out a survey of their developers. Not sure when this actually was, because I didn’t get asked, but anyway. What we need to remember with this survey is that Google are in the process of buying AdMob. And that Google are the developers of the Android mobile … Read the Full Story →

How Google stole AdMob from Apple. Was this the first covert tactical strike in the mobile advertising wars?

The New York Times is reporting on the “Apple V Google feud”, and has an interesting account of how Apple perhaps messed up in it’s chance to snatch up AdMob. Which in effect suggests Apple was then forced to buy it’s second choice of mobile ad company; Quattro Wireless. In … Read the Full Story →

Touch Reviews Sponsors: Thank You

Touch Reviews woudn’t exist without the support of iPhone developers who choose to buy advertisements on our blog. We want to take a moment and say ‘Thank You!’ Touch Reviews is growing at an increasing rate, from reviewing apps and games launched by Top iPhone developers to the number of … Read the Full Story →