Apple released iPhone 4S last October, with a very positive adoption and witnessed increase in sales figures when compared with previous launches. However, rumors on the web are already focusing on the upcoming iPhone 5 (sixth gen), expected to debut this September or October. Japanese blog Macotakara reported on Monday that the sixth gen iPhone will arrive in September or October, similiar to the iPhone 4S and will retain the Fall release pattern.
The report also suggested that Apple is looking to keep this announcement cycle for “many years”. This would allow Apple to release the next gen iPhone exactly one year after the 4S debuted in October of 2011. It would not make any sense for Apple to scale back the announcement to June and release a re-designed iPhone only 8 months after the last generation. However, the possibility of Apple looking to introduce new hardware during WWDC 2012 can’t be completely ruled out.
The iPhone launch now occupies the place of the iPod event, usually held the first week of September as the iPhone and iPad begins to gain more attention from Apple. The iPod line has remained unchanged from the previous year and may experience some serious changes in the coming months, with iPod sales declining drastically over the past few quarters.
The launch of a new iPhone 5 in the September / October timeframe works well for Apple and allows them to take advantage of the upcoming holiday season and experience an increase in sales. The iPhone 4S saw a record 37 million units sold during Apple’s December quarter because of the late debut.
There have been many rumors that Apple is looking to switch back to a June release, however based on this report and many others, it appears that the September/October timeframe will be kept for iPhone 5 release.