AppCubby have a range of handy apps available and they have released an update to one of these in the form of Launch Center Pro. While I use the word update this is not in the sense of an update as you may expect from an iPhone app as this is a completely new app so if you already own Launch Center you’ll need to purchase Launch Center Pro again. (You can read the Developers reasoning here.)
With that controversial point out of the way lets move on to the app itself which provides a start menu like interface for all the activities that you do frequently from launching apps, texting, calling, emailing, searching the web and more, you can set all of these actions up and customize them to meet your specific requirements.
One significant change with the pro version of Launch Center is how it looks which sees a significant improvement from its previous incarnation. From the polish of the app icon to the new grid layout the whole application looks like it’s just come out of a car showroom as it glints and gleams as you drill down through the activities that you want to launch.
When you first launch the app it will already be setup with default actions which include the ability to turn on the camera flash as a flashlight, toggle the brightness, search google and dial a contact to name but a few. It’s in the configuration of the app where you can personalize your requirements is where Launch Center Pro starts earning its stripes.
The first thing you’ll want to take advantage of when you start customizing Launch Center Pro is the use of Groups for while the initial grid is set to 4 x 3 squares to set to your own actions the use of Groups open up an additional 12 actions spots for each of the initial 12. Now that adds up to a lot of shortcuts which may defeat the purpose of the app in the first place but it’s a nice option to have!
Setting up your actions is easy, after going into edit mode, (there’s no wiggle here!), you can either edit an existing action by clicking on it or tap an empty one to create a new one. From here, after selecting to create an action you can choose from one of the common or installed actions before getting the option to customize them even further.
The level customization will depend on the action, for example if you have Tweetbot installed you’ll be able to choose from launching the app, tweeting, tweeting a specific username, launching a profile or searching, while choosing the Music app only provides the ability to launch it. This is not a limitation of Launch Center Pro however but more how any given app allows it to integrate.
Not only can you set a multitude of actions but you can also set the color of the icon and select one of a plethora of images to identify your icon, similar to the images you can have if you have Emoji enabled for your txt messages.
With your shortcuts all setup you can start using Launch Center Pro for what it was intended for, launching actions. Once you launch LCP you simply tap any shortcut and the associated action will launched, while accessing shortcuts that are part of a group requires you to tap and hold and then drag your finger to the shortcut you wish to launch.
There is also the ability to schedule actions which works more as a reminder than anything, rather than actually launching the requested action they launch an alert that will enable you to launch the action, kind of scheduling lite! This limit appears to be more of a limit of the Apple approval process than anything else however.
Once you’ve been using LCP {$2.99} for a few days consistently you’ll wonder how you’ve lived so long without it, even more so if you are a heavy user of the iPhone with a lot of apps as Launch Center Pro will do away with your need to remember where all your apps are.
[rating: 4/5]What we like
What to know
Last week, there was much controversy over a popular iOS app Path uploading users’ entire address book to the company’s servers without alerting users that their information was being taken. Following this ordeal, U.S. Congressmen Henry Waxman and G.K. Butterfield sent a direct letter to Apple Inc. (AAPL) CEO Tim Cook, asking for the Cupertino company’s data collection policies on App Store developers, specifically address book data being collected and stored by the apps’ developers.
“This incident raises questions about whether Apple’s iOS app developer policies and practices may fall short when it comes to protecting the information of iPhone users and their contacts.”
Butterfield and Waxman then quote parts of Apple’s iOS developer website which states that Apple provides a comprehensive collection of tools and frameworks for storing, accessing and sharing data. It is then questioned whether Apple requires apps to request user permission before transmitting data about a user.”
As soon as the Congressmen reached out to Tim Cook, Apple responded with a reply, that the issue will be addressed through a iOS update very soon, likely iOS 5.1.
“Apps that collect or transmit a user’s contact data without their prior permission are in violation of our guidelines,” Apple spokesman Tom Neumayr told AllThingsD. “We’re working to make this even better for our customers, and as we have done with location services, any app wishing to access contact data will require explicit user approval in a future software release.”
Apple has been releasing iOS 5.1 beta software updates for quite some time now, but has not yet released to the public. It is likely that Apple is planning to release the iOS 5.1 update alongside the rumored iPad 3, however, it is unclear whether iOS 5.1 will address the issue with data collection.
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