Apple’s Secret Strategy at The iPhone 4 Press Conference

Apple dodged more than one bullet at their iPhone 4 Press Conference yesterday. Some that I think many people had not even seen coming. But that’s because by definition most industry observers, or journalists, are followers and not leaders. Being a leader is something that Apple very certainly is used … Read the Full Story →

Apple engineer warned about iPhone 4 antenna issues

Bloomberg is reporting this morning that Apple engineer Ruben Caballero warned Apple CEO Steve Jobs about issues with the iPhone 4 that could potentially lead to dropped calls. Ruben Caballero, whose a senior engineer and an antenna expert, Informed Apple’s management that iPhone 4 design may cause reception issues. The … Read the Full Story →

Consumer Reports Can’t Recommend iPhone 4 due to Reception Issues

Consumer Reports has completed its lab testing of the iPhone 4, and despite it scoring higher than all other mobile phones it was compared to, in all categories bar one, they cannot recommend it. And understandably so. Their lab tests show that the reception issues that many claim the iPhone … Read the Full Story →