US regulators considering investigation into Apple’s mobile advertising policy

Earlier today we reported that Apple (NASDAQ:AAPL) had amended its iPhone Developer Agreement, specifically clause 3.3.9 related to advertising networks. The amendment was written in such a way that it allowed Steve Jobs to make good on a promise he made at D8 to open up the SDK for third parties to collect data for services such as advertising. But at the … Read More

Stephen NorthcottUS regulators considering investigation into Apple’s mobile advertising policy

Apple’s iPhone set to become your Mobile ‘Shopping’ Assistant

Shopping_Patent

This is an interesting Patent Application from Apple. And it seems to have some relevance to Apple’s new iAd mobile advertising network. In simple terms the Patent describes the way an RFID reader built into the iPhone can be used to scan items in a store, and then check on the internet for more information on said item. Verbiage in … Read More

Stephen NorthcottApple’s iPhone set to become your Mobile ‘Shopping’ Assistant

FTC Clears Google’s (GOOG) AdMob Acquisition. What does it mean?

Apple iAd Admob

To little fanfare before the weekend the Federal Trade Commission (FTC) in the US cleared Google’s acquisition of AdMob. Google (NASDAQ:GOOG) dived in to snap up AdMob in late 2009, while Apple was mulling over the purchase itself. The deal has been on hold while the FTC looked into it ever since then. The FTC’s initial concern was that Google … Read More

Stephen NorthcottFTC Clears Google’s (GOOG) AdMob Acquisition. What does it mean?

Apple Antitrust Investigation Update

Yesterday we reported a rumor from The New York Post that Apple (AAPL) may be facing an antitrust probe from the FTC or DOJ. Today a few other sources have weighed in on this issue with differing views. Whilst there has still been no comment from either Apple or any government office on this subject, some journalists and industry insiders are … Read More

Stephen NorthcottApple Antitrust Investigation Update

Apple’s iAd to be a Premium Mobile Ad Service

The Wall Street Journal is reporting some interesting, and I think quite exciting, news about how Apple intends to position its iAd service. I have been saying for quite some time that I believe that Apple’s ad service would have to conform to some pretty high standards for Apple themselves to be happy with it. And because of that I … Read More

Stephen NorthcottApple’s iAd to be a Premium Mobile Ad Service

Apple iPhone Developer Clause 3.3.9 iAd Competitive Advantage

Apple was very clear in it’s statement of intent about iAds and iPhone OS 4.0. The company stated that it would not prevent third-parties from providing advert services to developers creating apps for it’s platform. However, taking a closer look at the new iPhone Developer Contract, there is another clause that is causing some consternation for advertising firms like AdMob, … Read More

Stephen NorthcottApple iPhone Developer Clause 3.3.9 iAd Competitive Advantage

News roundup on all things ‘Apple, iPad and Touch’

Last week we skipped the Weekly round up, simply because there was so much going on in the world of iPhone’s and iPad’s and Apple generally. Did you miss it? What is interesting today as I review the last week is that a lot of the headlines are the same, or at least similar. The iPhone has been hacked again. … Read More

Stephen NorthcottNews roundup on all things ‘Apple, iPad and Touch’

iPhone OS 4.0 Initial analysis and Developers perspective

The next major iteration of Apple’s strongest facet in it’s increasing domination of the mobile marketplace is upon us, in the form of iPhone OS 4.0 Of course this is just a “sneak peak” of an OS which Apple promises boasts more than 100 new user features, and over 1500 new APIs for developers… Let’s take a look at the … Read More

Stephen NorthcottiPhone OS 4.0 Initial analysis and Developers perspective

Download iPhone OS 4 Keynote Event

Apple has updated their website with information about the upcoming iPhone OS update for iPhone, iPod touch and iPad. In the iPhone OS 4 event Apple gave us a sneak peek into the future of iPhone OS. The update will bring many highly anticipated features. If you missed our live coverage here, you can read our event roudup here. You can also … Read More

RavinDownload iPhone OS 4 Keynote Event

Apple iPhone OS 4.0 Keynote Event Roundup

Apple has certainly been on a streak lately. The public release of the iPad has been a complete success and now the details of the much anticipated iPhone OS 4.0. The new operating system has been the main object of speculation and rumor since the unveiling of the Apple tablet in January. Today’s announcement finally threw back the curtain and … Read More

Erin PetersonApple iPhone OS 4.0 Keynote Event Roundup