US regulators considering investigation into Apple’s mobile advertising policy

Earlier¬†today we reported that Apple (NASDAQ:AAPL)¬†had amended its iPhone Developer Agreement, specifically clause 3.3.9 related to advertising networks. The amendment was written in such a way that it allowed Steve Jobs to make good on a promise he made at D8 to open up the SDK for third parties to collect data for services such as advertising. But at the … Read More

Stephen NorthcottUS regulators considering investigation into Apple’s mobile advertising policy

Apple Gets Aggressive with Acquisitions

Apple (AAPL) has traditionally been a very conservative player in the often very cowboy world of Silicon Valley acquisitions. Perhaps it was the lack of dominance in the market or a business philosophy but up until very recently Apple was cautious and calculated. The past 12 months has marked a drastic change of pace. Apple has purchased mobile marketing company … Read More

Erin PetersonApple Gets Aggressive with Acquisitions

70% of Apple iPhone App developers heading to Android: AdMob

Admob have carried out a survey of their developers. Not sure when this actually was, because I didn’t get asked, but anyway. What we need to remember with this survey is that Google are in the process of buying AdMob. And that Google are the developers of the Android mobile phone OS. I am not saying I don’t believe their … Read More

Stephen Northcott70% of Apple iPhone App developers heading to Android: AdMob

How Google stole AdMob from Apple. Was this the first covert tactical strike in the mobile advertising wars?

The New York Times is reporting on the “Apple V Google feud”, and has an interesting account of how Apple perhaps messed up in it’s chance to snatch up AdMob. Which in effect suggests Apple was then forced to buy it’s second choice of mobile ad company; Quattro Wireless. In essence The New York Times is saying that Apple had … Read More

Stephen NorthcottHow Google stole AdMob from Apple. Was this the first covert tactical strike in the mobile advertising wars?