Apple’s iAd Now Offering 70% Revenue Share to Developers

Apple iAd

Earlier this year, in February, Apple promised its iAd developers that they would increase their payouts later on in the year. This would give the developers who use the iAd service a 10% increase from the current 60% of total earnings. Apple’s decision to raise the payouts isn’t all that surprising, when considering that Apple currently pays its iOS app … Read More

Apple’s iAd to be a Premium Mobile Ad Service

The Wall Street Journal is reporting some interesting, and I think quite exciting, news about how Apple intends to position its iAd service. I have been saying for quite some time that I believe that Apple’s ad service would have to conform to some pretty high standards for Apple themselves to be happy with it. And because of that I … Read More