Apple has been long rumored to be working on a low-cost iPhone to compete in the mid-priced segment of the smartphone market. There have been various reports that suggest that iPhone 5C will feature a plastic body and will come is different colors.
Now, SonnyDickson has posted a high resolution video of yellow color back housing of “iPhone 5C”. The increasing number of parts leaks and images of the purported new hardware could suggest that the low-cost iPhone is indeed in the works.
We recently highlighted a report that predicts Apple’s upcoming iPhone event will be held on September 10th. The company is expected to unveil the next-gen iPhone 5S. The new iPhone could feature fingerprint sensor, new camera, dual-led flash and a faster processor.
Apple has always offered the previous gen iPhone at a low cost with the regular carrier contracts. However, the carrier unlocked iPhones price is still quite high. New low-cost iPhone 5C would offer a great opportunity to offer the same iOS ecosystem to more customers at a lower price point even when the phone is bought without a contract.
A lower price point would expose Apple to larger adoption in Asian countries too which has become an important strategy for Apple’s future expansion plans. Apple’s popular integration of hardware and software at a low cost could boost the sales volumes and thus expose new customers to Apple’s ecosystem.