On Sunday, a report by research firm comScore revealed that Apple Inc. (AAPL) has officially surpassed LG to become the number two phone maker in the United States. According to the report, AAPL gained 1.5% in mobile subscribers from August 2012 to October 2012 to claim the second spot.
Samsung currently remains the number one phone maker in the United States with 26.3%, with Apple coming in second at 17.8%. LG isn’t too far behind, only .2% behind Apple at 17.6%, however, it did drop in percentage over the past several months alongside Motorola and HTC.
Apple poses a threat to Samsung which has fiercely been promoting its mobile phones to compete with the iPhone and gain new customers. In the past, Apple surpassed Motorola to claim the 3rd spot and now threatens to become the world’s leading phone maker. It is interesting to note that Apple only sells the iPhone 5, iPhone 4S, and limited supplies of the iPhone 4 and has been competing with LG and Samsung which produce hundreds of different cell phones.
comScore tracks the installed base for a phone maker, as opposed to sales figures, which allows them to accurately determine how many users a phone maker currently has. With Apple jumping two spots in less than a year, it is only a matter of time before they lead as the number one phone maker in the US.