On Wednesday, Apple Inc. (AAPL) acquired HTML5 web app company, Particle. AAPL has acquired other companies in the past in order to develop a key part of one of their projects or create an entirely new one. CNET initially reported that Apple acquired the San Francisco based startup and that they acquired the company for its talents in the industry as opposed to any specific project that they were working on.
The company has done HTML5 work for Google, Motorola, Amazon, Yahoo, Sony, and Apple. The group has also created some “labs” projects including Intervue.me, an asynchronous video interviewing project. [...]
The deal went through late last month, though not all its less than a dozen employees stayed on to work at Apple. Those who did are listed as “creative technologists” as well as one “user interface engineer,” according to their public LinkedIn profiles.
The report goes on to mention that Apple’s new employees will be put to work specifically on projects such as Apple’s website, iAd, and iCloud.com. Apple may also utilize the company for other projects, such as bringing more of the iTunes software over to the web, similar to iTunes Preview.
It appears Apple has already brought a few employees from Particle onboard already, with TechCrunch noting that several Particle employees have changed their employees on LinkedIn as early as September.